🎆Decentralizing e-commerce

Entire "book" reading time: ~5.5mins

Dema is a decentralized virtual retail (i.e.: physical goods) marketplace for shoppers & sellers with >100M items on offer on day ONE. Think of it as a decentralized Amazon. It maximizes user value by:

  • Letting shoppers browse and search any site: Using the Mobile Native & Desktop Browser-based Dema apps, shoppers save on available items — no matter the price even after discounts.

  • Ensuring sellers' total fees remain lower than any marketplace or their owned-shop. And in <3min, sellers can list all their offerings from existing marketplace listings & backend order mgmt systems.

Dema solves THREE critical marketplace problems.

  1. Acquisition Costs: Dema attracts shoppers and sellers by giving >50% of Dema's ownership for free just for completing transactions & referring others.

  2. Bait-and-Switch Tactics: Dema’s policies & rules are governed by its users—sellers and shoppers. Governance is independent of ownership; Only users can propose & vote on policy changes.

  3. Price of Attention: Advertising on Dema happens even when shoppers are visiting other sites. It costs sellers nothing. Sellers' ownership stake can increase their advertising rotation.

Community Validation

After live demos to >100 sellers & 200+ shoppers, feedback has been overwhelmingly positive, revealing strong demand for the Dema experience. 😃

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